Yami Gautam Hits Back At Abhay Deol In Fairness Cream Controversy

Abhay Deol had accused Bollywood celebrities of promoting colourism by endorsing fairness creams. And now Fair & Lovely girl Yami Gautam has a few words for him

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Yami Gautam Hits Back At Abhay Deol In Fairness Cream Controversy

In a viral Facebook post, Abhay Deol had recently slammed Bollywood celebrities like Shah Rukh Khan, Deepika Padukone, Sonam Kapoor, Shahid Kapoor and John Abraham for endorsing fairness creams.

Kaabil actress Yami Gautam, who became a household name thanks to her endorsement deal with Fair & Lovely, has now spoken out about it.

Yami, who is Fair & Lovely's face till date, says she will not choose her endorsements on the basis of someone else’s ideology. “When we talk about individuality and choice, it’s my life, my decisions… why question my credibility? I am a self-made girl. I will not run my career on somebody else’s decision or ideology. I have my own mind,” Yami said in an interview.

“The brand has the right to advertise a product but you cannot show that not being fair is an upsetting thing. You can advertise your brand, but showing not being fair is something to be upset and sad about is not correct,” Yami Gautam said.

Yami, who will next be seen in Ram Gopal Varma’s Sarkar 3, which is set for release on May 12, had kept mum on the one of the hottest debates in B-Town till now.

It all started with a Facebook post by Abhay Deol who blamed Bollywood stars of perpetuating colourism by promoting fairness creams.

That camp comprises stars like Shah Rukh Khan, Aishwarya Rai Bachchan, Sonam Kapoor, Shahid Kapoor and John Abraham, who have all peddled products which promise light skin.

And then the debate became headline fodder once again when SpotboyE.com reported that Ranbir Kapoor had turned down a deal worth Rs 9 crore  to endorse a fairness cream.

Interestingly, Ranbir’s ex-girlfriend Sonam Kapoor, who has herself endorsed such a product, had a brief online spat with Abhay after he posted his scathing critique. She reminded him that his cousin Esha Deol had also done a similar ad.

 
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