Redefining and rebranding the concept of Femininity for the modern woman, Masaba Gupta and Rhea Kapoor have come together for an exclusive limited- collection. Marking the end of an amazing year and decade, House of Masaba walks an uncharted territory with a collection that is designed from the archives of love & longing. While House of Masaba is synonymous to boldness and quirk, in this collection, they take a nostalgic route with prints like roses and daisies representing a one of a kind love that has somehow vanished from the face of the earth; postcards and lost letters from the archives of romance, and checks that balance the pretty with the powerful perfectly.
Brought to life in fabrics like organza, crepe, silk and net, the collection is dominated with experimental and flirty silhouettes that are designed keeping every Indian shape and form in mind. The silhouettes range from romantic tie-up blouses, concept sarees to lehengas with blazers. This collection celebrates who you are amidst all your imperfections. Apart from indulging in new silhouettes, the collection also glamorously revamps a very basic accessory- The safety pin by turning it into an embellished and fun statement piece.
Whether it’s saving us from a sari draping meltdown, fixing the bra strap or even just carefully swaying in the chain around our mum’s necks, safety pins have been the tiny knight in shining armor of the Indian household for decades now. In this collection, they bedazzle them with delicate pearls and more to finally give it, it’s due credit for holding us together all our lives!
Launching on 30th November, this collection is available on our website (www.houseofmasaba.com) & across all the stores!
Image source: Instagram/ masabagupta
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