Priyanka Chopra Calls Endorsing Fairness Creams 'Awful'; Reveals She Used To Put Talcum-Powder Thinking 'Dark Skin Was Not Pretty'

Priyanka Chopra in recent interview spoke about endorsing Fairness cream and how she used to think that dark skin is not pretty

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Priyanka Chopra Calls Endorsing Fairness Creams 'Awful'; Reveals She Used To Put Talcum-Powder Thinking 'Dark Skin Was Not Pretty'
Global icon Priyanka Chopra is looking forward to the release of her memoir - Unfinished. It will make it to the stands on February 9. Ahead of that, she is sharing a few bits of her life that have made a space in her memoir. Recently, she spoke about endorsing fairness cream. There have been several celebrities who have endorsed fairness creams and even received flak for it. Priyanka Chopra used to be one of them, but she stopped endorsing the cream in 2015.

In a new profile for Marie Claire, she spoke on this topic. Priyanka was quoted saying, “[Skin lightening] was so normalised in South Asia; it’s such a large industry that everyone was doing it. In fact, doing it is still a check [mark] when you are a female actor, but it’s awful. And it was awful for me, for a little girl who used to put talcum-powder cream on my face because I believed that dark skin was not pretty."

In the past, Priyanka has often spoken about how she was 'Kaali' (Black) by some of her family members. In an interview with Barkha Dutt, she had once stated that she wanted to change her skin-colour when she was 13. "I felt really bad about it, that’s why I stopped doing it. All my cousins are gora-chitta (fair) I was the one who turned out dusky because my dad is dusky. Just for fun, my Punjabi family would call me 'kaali, kaali, kaali'. At 13, I wanted to put fairness creams and wanted my complexion changed," she was quoted saying. (Also Read: Priyanka Chopra Shares HILARIOUS Bernie Sanders Memes; Adds Him To Her Unseen Family Pictures, And Snaps From The Sets Of The White Tiger)




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