Ranbir Kapoor Says ‘No’ To Fairness Cream Deal Worth Rs 9 Crore

It is the topic du jour in Bollywood these days and Ranbir Kapoor has made his stand clear by turning down an advertisement for a fairness cream, which would have fetched him about Rs 9 crore

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Ranbir Kapoor Says ‘No’ To Fairness Cream Deal Worth Rs 9 Crore

Fairness creams; to do or not to do? That is the dilemma facing Bollywood stars today. The debate about colourism in Bollywood has been an age-old one but it became headline fodder once again recently after Abhay Deol slammed Bollywood stars who advertise fairness creams.

That camp comprises stars like Shah Rukh Khan, Aishwarya Rai Bachchan, Sonam Kapoor, Shahid Kapoor and John Abraham, who have all peddled products which promise light skin, in the past.

shah rukh khan endorsing fairness cream ad
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shahid endorsing vaseline fainess cream ad
Image Source: campaignindia

But the scion of the Kapoor khandaan, Ranbir Kapoor has no plans to cash in on his fair complexion.

SpotboyE.com has it that Ranbir was recently approached by a brand which wanted to sign him as the face of their fairness cream. To woo the star, they offered the whopping sum of Rs 9 crore (approximately) and all for less than a day’s work.

But Ranbir declined the offer.

With this he has made his stand clear on the debate which has seen many fingers being pointed at Bollywood stars for perpetuating colourism.

Interestingly, Ranbir’s ex-girlfriend Sonam Kapoor, who has herself endorsed such a product, had a brief online spat with Abhay after he posted his scathing critique. She reminded him that his cousin Esha Deol had also done a similar ad.

Ranbir has remained mum on the topic till now but like they say, actions speak louder than words.


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