For the longest time, mainstream fashion has left out the ‘plus-sized’ demographic, with brands and designers creating outfits limited only up to a size 16 or 18. However, things are gradually changing, and we now see representation of plus- size women, promoting inclusivity of all body shapes and sizes. It was refreshing to see Sabyasachi, one of the leading designers in India, star a plus- sized model to flaunt his creation in the latest advertising campaign. Netizens were mighty impressed, and they hailed the ad campaign.
Beauty comes in all shapes and sizes, and Sabyasachi’s latest ad campaign proves exactly that! The social media page of Sabyasachi posted a picture of a plus-size model flaunting a saree designed by him. The model can be seen proudly flaunting her side roles, while striking a pose for the picture. While numerous ad campaigns use Photoshop and airbrush the parts that they perceive as ‘flaws’, Netizens were happy to see that it wasn’t the case in this picture. The caption read, “The Sabyasachi 2021 Collection’, along with details for booking.
While one social media user commented, “love this!!! More of representing real women and all the body types,” another one wrote, “This is how people look like, finally someone is designing and endorsing some real curves.”
One social media user hailed Sabyasachi for breaking stereotypes, while another one wrote, “Yesss celebrating all body shapes.” ALSO READ: Sanjana Ganesan's Ravishing Sabyasachi Bridal Lehenga Is Everything A Girl Dreams To Wear On Her Wedding Day; View Pics To Get Inspired
Image Source: SpotboyE Archive
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