The much loved quiz show Kaun Banega Crorepati will air its 11th season this year and Amitabh Bachchan will once again return as a host. The show has many devoted followers who have been following KBC for years and every year the show manages to get high TRP’s. Sony Entertainment Television took to their social media today to unveil the theme for Kaun Banega Crorepati’s campaign for this season and is quite inspiring.
The teaser for Kaun Banega Crorepati 11 shows Amitabh Bachchan as the host and revealed the title of the campaign as “Vishwaas hai to us par khade raho, Ade Raho.” This catchphrase means that if you believe in something, stick to it. The campaign dfor this season has been written by Dangal director Nitesh Tiwari. He has also been writing campaigns for all the previous seasons of the quiz show. In the teaser, we see a girl wanting to take care of the family business instead of a family and she is criticized by the society for the same. However, she is later a successful woman and is praised by everyone. Check out the video here:
Amitabh Bachchan had also earlier revealed his look from the promo shoot on his blog and mentioned that the show will air on television in the first week of August.
Here we unveil our this year's #KBC2019 campaign ‘विष्वास है तो उस पर खड़े रहो #अड़ेRaho' with @SrBachchan and @niteshtiwari22. #KaunBanegaCrorePati, jald aa raha hai, sirf Sony par. pic.twitter.com/mVKaJeOQ4s— Sony TV (@SonyTV) July 10, 2019
Big B has been hosting the show for nine seasons and on his blog, he wrote, "It's 2019 and it all began in 2000. 19 years and a gap of about two years when it did not happen for me. But 17 years is a lifetime and a lifetime that was given a lifeline by you."
Image Source: Twitter/SonyTV/Tumblr
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