Fairness Cream Row: Raees Actress Mahira Khan Reveals She Has 'Never Endorsed A Skin Lightening Product'

Mahira Khan recently took to Twitter to reply to a journalist’s question asking if there’s any star who has never endorsed a skin lightening product. Actress said she’s never endorsed any

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Fairness Cream Row: Raees Actress Mahira Khan Reveals She Has 'Never Endorsed A Skin Lightening Product'
Bollywood celebs, who have been supporting #BlackLivesMatter post the death of an American-African man named George Floyd, are being called out by netizens and their colleagues for earlier promoting fairness creams. Twitterverse has been bashing the ‘woke’ celebrities not for standing in solidarity with George Floyd but for refraining from talking about problems in their own country. Yesterday, Abhay Deol had taken to social media to ask if Bollywood celebs will ever stop promoting fairness creams.

But guess what, who's that celebrity who’s proud of not endorsing a fairness cream? Mahira Khan recently took to Twitter to reply to a journalist’s question asking if there’s any Bollywood or Pakistani star who has never endorsed a skin lightening product. Her reply read, “Been refusing ever since I was a VJ till now. Never endorsed a skin lightening product.”

Well, going through the comments section others who are proud about it. Replying to the post, Kubbra Sait mentioned Kangana Ranaut’s name. Even a user dug out Nawaz’s old tweet about racism. In 2017, Nawaz had Tweeted, “Thank u 4 making me realize that I cannot be paired along wid d fair and handsome bcz I m dark and not good looking, but I never focus on that.”




A day before, Chopsticks actor Abhay Deol had shared statistics about fairness creams. In the caption he had mentioned, “Do you think Bollywood celebrities will now stop endorsing fairness creams now?" followed by some stats. In the comments section he wrote, "Overall analysis Fairness creams in India have evolved over the years, from being fairness creams to now using euphemisms like “skin brightening/ whitening”, or “lightening creams”. Most brands no longer want to be associated directly with being termed as 'fairness creams’. So now we have brands selling “HD glow”, “White beauty”, “white glow”, “fine fairness”, and so on. Over the years these companies have turned their attention towards the Indian Men, who are now trying to be "fair and handsome", and have dedicated power white ranges for them too.” (ALSO READ: Disha Patani's Post Against Racism BACKFIRES; Netizens Dig Out Actress' Fairness Cream Commercial, Call It 'Hypocrisy At Its Peak')



Images Source: instagram/mahirahkhan
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