10 Ka Dum, flagged off with low ratings and continued to
do so for weeks. From getting celebs on board, to changing the telecast timing
and enhancing the production values, the makers tired their best to overcome
plunging ratings, but alas, nothing worked.
Now, speaking to DNA in an interview, Salman Khan opened up about the dismal response, the show received. He said, “What happened was we slotted the show on Monday-Tuesday, but nobody knew that it was being telecast. Wahan thodasa maar kha gaye. Even I had thought it was a brilliant idea to slot it on those days because on weekends people have several things to do. I thought ki log ghar baithke dekh sakte hain at the beginning of the week. Lekin that didn’t happen because the awareness was not there.”
Salman Khan And Shah Rukh Khan At The Finale Episode Of 10 Ka Dum
In July this year, we analysed the show’s dismal ratings, in a detailed story. Read it here: No Dum In 10 Ka Dum. What Went Wrong?
While 10 Ka Dum was its third week, the producers realised that something was not quite right. Hence, the show was shifted to a Saturday-Sunday slot, the actor said. To create awareness about the weekend airing days, the makers also undertook another round of promotions; which finally resulted in the show getting a TRP rating of 1.7-1.8, he added. But, nothing could save this sinking ship. But there’s Bigg Boss 12 to look out for. The superstar takes on hosting duties for yet another season of the popular reality show which is slated to hit TV screens from September 16.
Image Source: SpotboyE Team & Viral Bhayani