Superstar Mahesh Babu launched his clothing brand The Humbl Co. recently. Inspired by the larger than life persona of the beloved actor who is known for his values of simplicity and humility, The Humbl Co. is affordable, has class and offers timeless menswear for all ages.  The Superstar gave us a behind-the-scenes glimpse and spoke of his new brand. Mahesh Babu said, "The Humbl Co.'s clothing collection is an expression of my personal style and way of life. The values of simplicity & humility that I believe in, forms the core of the brand's mission statement. Through The Humbl Co., I want to cement my relationship with my fans by inspiring them to live real and stay humble."

One of the key differentiators in Mahesh's brand is that these casual styles are designed to be age-agnostic, making them appropriate casual wear for men from younger to older age groups with their smart, elevated basics. Not just age-inclusive, The Humbl Co.'s sizing is also size-inclusive running from sizes S to XXL, with two fits. Slim fit and comfort fit are the two fit options within the brand, intended to accommodate a range of body types for Indian men.

Launching an exclusive brand with Mahesh Babu is indeed a feather in their cap, with The Humbl Co. setting the stage for other celeb-based brands; this marks an exciting new shift in the e-commerce space from transactional online shopping to an engaged, influencer-led social commerce model.

Superstar Mahesh Babu has been riding high on the success of his latest, Maharishi. The actor who enjoys a massive fan following down south ahs never ventured into Bollywood films and plans to keep doing the same till something extraordinary comes along. 

Fans of Mahesh Babu are beyond excited as they are eagerly waiting to see their favourite superstar back in action after the thunderous success of his recent release, Maharshi. His upcoming release has piqued the interests of his fans and even we can't keep calm!
Appreciation and gaining immense response for his 25th Film Maharishi, Mahesh is currently preparing for his 26th film Sarileru Neekevvaru where he will essay the character of an army officer.

Image Source: PR
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