The notorious Instagram account Diet Sabya is quite popular when it comes to unleashing wrath on Bollywood celebrities. This time, the infamous account has directed its criticism towards Sidharth Malhotra by sharing a post on IG.
The anonymous Instagram account shared the post and declared how Indian celebrities don’t add tag brands that loan them clothes and accessories in their posts.
Well, many thought that the anonymous account made a rather logical argument, however, some did not like that they used Sidharth's post as an example.
However, Diet Sabya has seemingly edited the post and even apologized the fans for using Sid’s picture. Sharing the picture, the anonymous account wrote, “Sorry to use Sid’s photo to illustrate a point but it’s time to have a tough chat.”
Lashing out at the celebrities, the account further argued, “There’s a major (and recurring) problem with Indian celebrities NOT tagging brands that loan them clothes/accessories. Some don’t even tag their glam teams (shame!). The credit/tags are either completely missing or rendered in a way no one can actually click to see the brands (example Sid’s photo).”
Diet Sabya even pointed out that the brands don’t actually benefit from the barter and questioned the celebrities’ actions.
“So brands don’t actually benefit from the barter! Also, by no means is this a new problem. But the question is why? Are celebrities under the false assumption that they can actually move products?” questioned Diet Sab.
The anonymous account further concluded, “Because the simple answer is they can’t. Only 10% of the actual celebrities have any selling power. In fact influenzas move more products than celebs could ever dream of. Stylists, brands, designers — let’s discuss!”
For the unversed, Diet Sabya is an anonymous Instagram account which is exclusively dedicated to exposing imitations or appropriations, even blatant copies, in fashion. Committed to calling out the fakes and the rampant copycat culture in the industry, the sassy watchdog racked up an impressive 18k followers within a month of its first post on March 15, 2018, reported Hindustan Times.
Image Source: Instagram